Contact lenses are medical devices. I can write it again and again. These are not commodities.
Before the new year gets too far along, let’s take a brief look at the happenings in the pages of Optometry Times during 2016.
Try these seven strategies to improve your keratoconus contact lens fitting and offer better outcomes to your patients.
Do more than hand patients a box—prescribe instead of recommend
Differentiate yourself in this era of heightened competition
Contact lens retail site Hubble launched last Tuesday, offering contact lens wearers daily disposable contact lenses at a lower price and planning to drive patients into OD offices for exams.
Stick to your usual prescribing habits is the advice given by contact lens experts in the wake of the recent recall of peroxide lens care system Peroxiclear by Bausch + Lomb.
Patient horror stories can happen at any time of the year, but late October makes these tales particularly chilling.
A day in the life of a female patient provides clues that can help