Cherish Eyesight and Vision (CEV) is a 503 (C) (3) organization that intersects Public Health and Optometry to improve visual health literacy and address preventable blindness and vision impairment globally. CEV does this by developing projects with the sole aim of improving vision and eye health among populations. CEV uses public health principles to increase awareness and visual health literacy all the while addressing current day societal problems of race, inclusivity, and diversity in health professions such as optometry.