Optometrists weigh in on the importance of building patient loyalty.

Don’t mistake financial feasibility as the sole decider in employee enrollment.

AOA members can receive a $1500 Visa gift card after signing up with Barti and being live on the platform for 3 months.

Jessica Steen, OD, FAAO, Dipl-ABO, discussed ophthalmic considerations for patients undergoing treatment with antibody drug conjugates for gynecologic cancers at this year's conference.

Sometimes it takes several tries before settling into an inclusive practice that’s right for you.

Roya Attar gives an overview of her presentation, "Decoding the Retina: The Value of Genetic Testing In Inherited Disorders," presented with Mohammad Rafieetary, OD, FAAO, FORS, ABO, ABCMO.

LGBTQ VA patients may miss appointments due to fear of discrimination

Approximately 40 fellows to share insights and takeaways they gain from the Flom program.

Justin Schweitzer, OD, FAAO; Selina McGee, OD; and Ian Ben Gaddie, OD, FAAO; delve into how optometry has changed in the past year.

Comfort, vision, freedom from glasses, and convenience were cited as benefits of wearing contact lenses by survey participants.

An optometrist describes her journey as the first retina optometrist in Colorado.

Miriam Korik, OD, and Justin Kwan, OD, FAAO, discuss the shift of myopia management from a specialty to a vital aspect of primary care optometry, emphasizing the need for more practitioners to integrate effective strategies and collaborate for better patient outcomes.

Showcasing your practice’s eyewear collections plays a huge role in your success and helps differentiate you from your competitors.

Danielle Crull, ABOM, details Truffles' story and new initiatives she has taken on to destigmatize glasses and patching for children.

According to the American Optometric Association, there are more than 7700 licensed practicing optometrists in 6 states affected by the hurricanes.

With transportation hurdles, lack of eye care providers and practices, and economic disadvantages working against rural patients, vision initiatives are getting creative to ensure they still receive care.

Danielle Crull, ABOM, of A Child's Eyes discusses what is now possible at her glasses dispensary that was not previously possible without Truffles.

Truffles the Kitty has helped put A Child's Eyes patients feel more at ease when being fitted with glasses while taking social media by storm.

Justin Kwan, OD, FAAO, shares his journey from optometrist to myopia management advocate and provides some tips for getting started on your own journey.

NextGen Healthcare's NextGen Ambient Assist is able to recognize medical acronyms and provides automation for both uploading information into the EHR and deleting audio and transcripts to ensure patient privacy is protected.

Opal, the new digital marketplace, will streamline contact lens ordering and allow patients and practices to order select OTC products, according to a news release.

At this year’s EyeCon, Dr. Adam Ramsey shared his passion for integrating the latest advancements in optometry into practice.

Easy Anayama offers tips and tricks for leveraging AI in your practice.

The Vision Council frequently releases research surrounding trends in various facets of the eye care industry, and Vice President of Research and Insights Alysse Henkel shares some highlights of recent reports.

Michele Andrews, OD, shares 3 pillars of a successful practice.

Dr. Glenda Aleman discusses the importance of diversity in practices and how Latinos en Optometry is attracting more Latinos to the industry.

Tips and tricks to show patients you care in order to stay competitive in today's optical market.

Adam Ramsey, OD, weighs in on the importance of authenticity when developing a social media following.

Marc Bloomenstein, OD, FAAO, gives inside scoop into some of the most exciting education opportunities at Vision Expo West, including the conference's "Case Files" series.