World Sight Day renews hope for eye, vision care for all people

Golden, CO-Optometry Giving Sight (OGS) is urging everyone in the optical community and anyone who values good vision to take part in the World Sight Day Challenge, September 1 through World Sight Day-October 10.

The World Sight Day Challenge is the largest annual global fundraising campaign to address avoidable blindness caused by uncorrected refractive error. This year, OGS is applying the concept of “people power,” using a colorful new logo to give a fresh look and feel to the campaign.

Participating is easy. Simply make a monthly or annual donation on or before World Sight Day, October 10. Optometry practices and ophthalmic businesses can also be creative and engage patients, customers, and staff with fundraising events throughout the challenge period.

“Preventable blindness is a solvable problem-and the World Sight Day Challenge is a great way for everyone to make a meaningful contribution and help to provide eye and vision care for all people,” said Clive Miller, CEO of OGS.