Expert Interviews

In this week's podcast episode with Maria Sampalis, OD, shares how she got started with her practice's marketing.

Jennifer Tsai, OD, tells us how to start the conversation with patients about dual-wear, and the benefits of this from the patient and provider perspective.

Mitch Ibach, OD, FAOO, tells us about the current corneal cross-linking treatments, as well as those on the horizon.

Katie Gilbert-Spear, OD, JD, MPH, gives an overview on the importance of referring keratoconus patients to receive FDA-approved corneal cross-linking.

In this week's podcast episode with Maria Sampalis, OD, hear how to differentiate between branding and marketing.

Maria Sampalis, OD, shares first steps to get started in increasing net revenue in your practice.

Paul Chous, MA, OD, FAAO, shares key highlights from his 2023 SECO presentation looking at sleep disorders and how they play a role in eye disease.

Continuing the conversation on practice management, Maria Sampalis, OD, shares tips on how to succeed in increasing revenue.

Andy Lee, MD, gives highlights from his SECO special session, "Neuro nuggets."

Nate Lighthizer, OD, gives highlights from his SECO 2023 presentation, "The glaucoma compass."

Tarsus has received a PDUFA date for their TP-03 drug, which they are hoping to bring to market later this year.

Mile Brujic, OD, shares highlights from his SECO 2023 presentation, "Learning about the Lid: Optimizing recognition, diagnosis, and treatment of Demodex blepharitis and blepharoptosis."

Mile Brujic, OD, shares highlights from his SECO 2023 poster presentation on confocal scanning laser imaging and patient care.

Chris Wroten, OD, shares key takeaways from his "Hot news or not news?" presentation at SECO 2023.

Nate Lighthizer, OD, shares what to expect from his SECO workshop, "Lasers in Optometry: The Next Frontier."

Paul Smith shares an update on Orasis Pharmaceutical's CSF-1 drug and what to expect this year.

Mohammed Rafieetary, OD, shares key takeaways from his SECO 2023 presentation, "Advancing the understanding of geographic atrophy."

Ashley Wallace-Tucker, OD, FAAO, FSLS, Dipl ABO, shares key takeaways from her SECO 2023 panel discussion, "Myopia management."

Paul Chous, MA, OD, FAAO, gives key takeaways from his 2023 SECO presentation on diabetes: then and now.

Chris Wroten, OD, shares highlights from the hands-on laser workshop he co-led during SECO 2023.

Milton M. Hom, OD, FAAO, FACAAI (Sc), shares key takeaways from his SECO 2023 presentation, "Drugs of the future."

Shalu Pal, BSc, OD, FAAO, shares key takeaways from the contact lens zpanel discussion she participated in.

Milton M. Hom, OD, FAAO, FACAAI (Sc), shares key highlights from his portion of the "Presbyopia management panel," during SECO 2023 in Atlanta.

Continuing the conversation on practice management, Maria Sampalis, OD, shares why increasing revenue is important for a sustainable optometric practice.

In this episode of a practice management series, Maria Sampalis, OD, touches on digital platforms and the importance of utilizing them.

In this episode of a practice management series with Maria Sampalis, OD, learn about different online promotions and how to put them into practice.

In this episode of a practice management series with Maria Sampalis, OD, hear how to reach your target audience.

In this episode of a practice management series with Maria Sampalis, OD, learn about the importance of social media use as a local optometrist.

In this first episode of a practice management series with Maria Sampalis, OD, learn about the importance of a brand for your optometric practice.

Leo Semes, OD, FAAO, shares key highlights from his EyeCon 2022 presentation, "Advances in therapies for retinal disease."